Customer Value Agreements


Cat® Customer Value Agreements (CVAs) are easy ownership plans fit to your business needs in order to extend equipment life and maximize your investment. Whatever your industry, whatever your Cat product — keeping it in excellent condition means more production and lower costs. That’s a CVA.

Each CVA offers different elements depending on the industry and Cat product. View the above pages to learn specific CVA details. But for any CVA, you can expect these four areas of ownership value.

CVAs bring together dealer advice, easy parts acquisition, plus options for flexible payment terms.

Getting the right Genuine Cat Parts delivered to the right place at the right time makes it easier for maintenance to get done. Service options are flexible to meet your needs.

Cat CVAs are customized plans that offer troubleshooting, diagnostics and repairs with Genuine Cat Parts. If you need trained technician assistance, there are options for that too!

You get easy access to monitoring tools with a Cat CVA. Digital tools give you the ability to access important operating parameters for your business anywhere you have an internet connection.




What’s a CVA? It’s a hassle-free ownership plan to get the most from your Cat® equipment. Genuine Cat® Parts deliver right on time and right to your door, with instructions for hassle-free maintenance. You get the security of an Equipment Protection Plan (EPP) to avoid unexpected costs for unplanned repairs. All the keys to machine health management conveniently display on your phone. And it all can roll in with your monthly machine payment. It’s one easy plan to leverage Cat value — beyond the machine — to maximize your investment and lower ownership costs. That’s a Cat® Customer Value Agreement (CVA).

  • Up to 50% longer component life with Cat filters.
  • Up to 80% lower fuel injector cost per hour with Cat filters.
  • All in 1 monthly payment for your Cat machine & CVA.


There’s a lot that goes into owning equipment, so there’s a lot that comes with CVAs. Check out this video to get an overview about what they offer and how they can help keep your machine easy to own and ready to work.

Contact Louisiana Cat to explore the benefits and differences across your CVA options for a new, used or already owned machine.



When you buy a Cat® commercial engine, generator set package and/or a telematics system, one of the best investments you can make is a Customer Value Agreement (CVA.) Every Louisiana Cat customer is unique, which is why we have developed flexible CVA options that can be customized to fit your needs and where you operate. CVAs are one of the most cost-effective ways of reducing expense, disruption, and loss of revenue caused by engine downtime. CVAs ensure that maintenance and repairs are completed by highly skilled technicians and allow you more time to tend to your business. The more comprehensive the CVA, the greater the benefits. Tests have proven that with CVAs, engine operating time significantly increases. Your engines run longer, productivity rises, and potential revenue increases.

Contact us today to learn about your Power Systems CVA options.